Retail: Small Business Saturday, the truth is use it or risk losing it…

After an extremely challenging year on the UK High Street, now more than ever, it’s time for everyone to show their love by supporting small businesses within their communities and to ‘shop local’ – the truth is use it or risk losing it.

On Small Business Saturday UK (5th December 2020), over a ¼ of us did so and supported a small local business/ shop.

In 2019, American Express Business said this was equivalent to £800m in sales, not an insignificant amount in the current trading environment.

Eight years after the UK launch, ‘Small Business Saturday’ is gradually entering the public lexicon with almost 2/3rds now aware of the day itself.

To understand how we help Retail increase confidence in decision-making with independent expert evidence-based research and actionable insights, please get in touch: e: insightphil@constellation-i.uk.

For more information on #SmallBizSatUK, please visit: Small Business Saturday UK.

With sincere thanks to Toluna Corporate for supporting the poll.

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